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「China's Instagram」
Xiaohongshu
Xiaohongshu is recognized as one of China's most influential lifestyle platforms and a pivotal consumer decision-making portal. And thanks to a vast network of influencers and user-generated content, Xiaohongshu is unparalleled in influencing consumer choices, making it a prime entry point for brands targeting China and the global Chinese diaspora.
260 Million
Monthly Active Users
30 Billion
Daily Posts Exposures
70%
70%
Young Users
Female Users
81%
57%
Consumer Willingness
Preference for higher-priced products
Enhancing Brand Visibility and Conversion Through
Quality Content & Targeted Traffic
「Content」
Content Generated by Brand/Influencer/User
「Marketing」
Xiaohongshu Advertising & Analytics
「Community」
Business Account & Branded Hashtag
Xiaohongshu Ads Products
To Elevate Your Presence on Xiaohongshu
We Offer End-to-end Solutions
Brand Evaluation & Content Strategy
We analyze industry trends, audience behavior, and content preferences, merging them with your brand position and Xiaohongshu insights to create tailored content strategies.
Content Creation & Management
We tailor content to Xiaohongshu trends, ensuring on-brand posts that align with marketing goals. With optimized titles, content, and hashtags using Xiaohongshu's algorithms, we maximize reach and avoid account issues.
Influencer Marketing Campaign
Tailored influencer marketing campaigns targeting various product/service sectors to streamline your marketing journey and minimize costs
Create & Verify the Business Account
We create & verify your brand's Xiaohongshu business account for content management and advertising, boosting verification success chances.
Xiaohongshu Community Management
From page enhancements to store ties, we craft a premium brand image. Interact with your audience through comments and automated responses in private messages for a solid brand-user connection.
Efficient Advertising Strategy
Customized Xiaohongshu ad strategies including feed ads, search ads, brand zones, and splash ads, all curated to maximize brand exposure and attract potential clients
Successful Cases on Xiaohongshu
For popular products, Swarovski partnered with KOLs to enhance its reputation and brand identity. Using a mix of feed and search ads, the brand image was strengthened.
With new products, Swarovski highlighted quality posts and utilized prime ad placements like splash screens on Xiaohongshu. This dual approach expanded exposure and engagement effectively.
+6 Rankings
Brand Search Rankings
+193%
Transaction Volume
Contact us
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