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Discover the right types of Baidu Ads for your marketing objective

Find which Baidu Ads types are best suited to your unique marketing needs in China.

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Baidu Search Ads

Based on the Baidu search engine, show your ads when people search for keywords related to what you offer. Pay when people interact with your ad such as clicking.

Search Ads Formats

Ready to get started on advertising on Baidu?

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