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Discover the right types of Baidu Ads for your marketing objective
Find which Baidu Ads types are best suited to your unique marketing needs in China.
Search Ads
Brand Zone Ads
Feed Ads
App Open Ads

Baidu Search Ads
Based on the Baidu search engine, show your ads when people search for keywords related to what you offer. Pay when people interact with your ad such as clicking.
Search Ads Formats
Ready to get started on advertising on Baidu?
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